As the world corporate media goes Olympics mad, Links International Journal of Socialist Renewal has assembled a range of alternative viewpoints on what the modern Olympic Games

At the 1968 Mexico City Olympic Games the enduring image was Tommie Smith and John Carlos, African-American athletes, raising their gloved clenched fists in support of the Black Power movement during the “Star Spangled Banner''.

Dave Zirin presents a terrific and humourous talk on “The People's History of Sports'', providing insights and little-known history about sports in the United States.

By Norm Dixon

August 28, 1996

Image is a vital to the success of the giant international sports footwear and apparel corporation Nike. Endorsements by sports superstars like basketballer Michael Jordan, soccer maestro Eric Cantona and sprinting ace Cathy Freeman -- to name just a very few -- have made the company's "Swoosh" logo synonymous with "cool" for millions of young people worldwide. That image would be badly tarnished if it became widely known that the Nike empire is built on cheap Third World labour (including child labour), denial of trade union rights and collaboration with repressive regimes, most notably the Suharto regime in Indonesia.

Nike Australia's public relations spokesperson, Megan Ryan, was coy about how much the company spends on marketing and sponsorship when Green Left Weekly spoke to her recently.

Below are two articles discussing the protests against the Olympic torch relay by supporters of Tibet's right to national self-determination. The first appeared in Green Left Weekly. The second is by Pierre Rousset, a member of the French Revolutionary Communist League (LCR) and editor of the Europe Solidaire Sans Frontières (ESSF) website. It was translated for Links -- International Journal of Socialist Renewal -- by Katie Cherrington.

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Pro-Tibet protests grow — why Tibet deserves justice

By Tony Iltis

April 19, 2008 -- Australian Capital Territory (ACT) police have been given enhanced stop-and-search powers for dealing with protests planned for the Canberra leg of the global Olympic torch relay on April 24. This comes as protests by the Tibetan diaspora and their supporters have turned the torch’s world tour into a public relations disaster for the Beijing Olympics.

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*** Stop press, April 24 ***

By Srinivasan Ramani

The Indian Premier League is seen as a bonanza for cricket viewers, players and corporate owners, but hidden behind the glitz is the fact that it represents a distorted form of commodity and consumer excess. The Indian Premier League (IPL), a corporate-driven tournament featuring a set of city teams playing Twenty20 cricket, has made news with a multimillion dollar player auction. Players from various cricket-playing nations were ``bought'' and ``sold'' through bids made by the corporate-owned teams (the franchisees).

Cricket in India has become the only sport that has captured widespread mass and media attention. The popularity of the sport has increased in leaps and bounds, and the way the sport has been managed and administered has reflected the dominant mode of economic transactions in the country.